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UA Manager (META)

Full-Time
Full-Time
Remote
Remote

Requirements

  • At least 2-3 years of experience in user acquisition, paid social advertising, and mobile app marketing
  • With core expertise in web2app acquisition and web flows
  • Proven experience managing large budgets of $400-500k monthly
  • Strong analytical skills with the ability to interpret data and make tactical decisions
  • Proven ability to manage multiple tasks and meet deadlines in a fast-paced environment

Responsibilities

  • Create, optimize, and scale advertising campaigns to maximize profit on paid social (meta) profit + understand the ins and outs of TikTok, Snapchat, and other media sources (Pinterest, Reddit, etc.).
  • Analyze campaign performance data, and onsite and funnel metrics, identify trends, and provide actionable insights to ensure pacing on goals while driving incremental business growth using various tools such as Tableau, Appsflyer, Excel, etc.
  • Monitor user behavior and LTV and derive insights from user data, regularly report on results, and share insights with creative producers and product marketing managers.
  • Monitor platform trends and competitive activity, and suggest ideas for implementation into creative strategy.
  • Conduct regular competitive research and analysis to identify performance improvement opportunities
  • Plan and execute experiments, including A/B & MVT testing of campaign creative and other variables to increase the efficiency of campaign budgets and drive ROI improvements.
Svitlana Palamarchuk — General Manager | BlessedPath

Svitlana Palamarchuk

General Manager | BlessedPath

Join our team

Our Benefits

Corporate Events

Corporate Events

Despite being remote-first, we love meeting up in person, so we often organize events in our Gismart hubs

Learning & Development

Learning & Development

Growth is our top priority, so we’ll cover 70% of your professional development courses and 50% of your language courses

Mental & Physical Health

Mental & Physical Health

We provide medical insurance, 75% coverage for sports, and 70% coverage for psychotherapy

Time Off Policy

Time Off Policy

18 days of paid vacation, 3 paid personal days, plus 1 day for each year at Gismart

Flexible Public Holidays

Flexible Public Holidays

We have 6 fixed public holidays per year and allow you to pick 5 more whenever you want

Personal Equipment Policy

Personal Equipment Policy

You can use our corporate devices or work on your own laptop and get a monthly depreciation compensation

Flexible Relocation Package

Flexible Relocation Package

Gismart offers an extensive relocation package for our employees and their families

Remote-First Work

Remote-First Work

Work from home anywhere in the world, in one of our Gismart hubs, or in a coworking space, which we’ll pay for

Gismart is a mobile app developer with award-winning products in Health, Wellness, Utilities & Music and over 1 billion downloads across the globe.

Our apps inspire and empower people to build a healthy lifestyle that’s sustainable and enjoyable

Our Values

Growth

Growth

The essence of life is curiosity, so we never stop learning, discovering, and growing both as individuals and as a company.

Balance

Balance

The formula is unique for everyone but essential for a fulfilling life.

Impact

Impact

Be a force for good and pay it forward.

Honesty

Honesty

Have the courage to face the truth.

Trust

Trust

Trust is earned when actions meet words.

If you are passionate about mobile app development and want to join a company that’s reshaping the industry, Gismart is the place for you.

Haven’t found a role for you?

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